2021
KCSC
At every step of the design process, the objective was to encapsulate KCSC's dynamic, creative essence. These materials served as visual ambassadors of the company's identity, celebrating its love for music in a way that resonated deeply with its vibrant community of listeners and staff.
Product Design
Editorial Illustration
Website Design
Print & Collateral
Client /
kCSC RADIO
The first step was understanding their brand essence - energetic, dynamic, and deeply connected to music.
For the posters and flyers, I created bold, eye-catching graphics intertwined with dynamic typography. Each design was a visual representation of the station's diverse playlist, designed to grab attention and ignite curiosity.
The T-shirt and tote bag designs were a chance to showcase KCSC's identity in a wearable form. I envisioned them as functional, stylish accessories that would turn heads. The design aimed to strike a balance between practicality and flair, making them a sought-after item for everyday music enthusiasts.
Throughout this design process, the goal was to encapsulate the essence of KCSC - a hub of musical energy and creativity. The posters, flyers, T-shirts, and tote bags were not just promotional materials, but extensions of the station's vibrant personality, meant to engage and resonate with their audience in exciting and memorable ways.
